Lil Wayne has been a free man for nearly six months, and while in that time the prolific rapper has unleashed a handful of excellent tracks (including the pro-Packers anthem “Green and Yellow”), we have yet to see Weezy in a music video since his release from Riker’s Island in November. But that all is going to change this week when Weezy unveils the video for the boisterous single “6 Foot 7 Foot,” which he will do live on MTV in special MTV News presentation called “MTV First: Lil Wayne,” which will air live at 8 p.m. Eastern. When MTV News’ Sway (who will also host Thursday’s show) visited the set of “6 Foot 7 Foot” in Miami a few weeks ago, Wayne promised that the video would not only be excellent but that it would be something that would change the medium forever.
“I would love to tell everybody the concept, but there will be people trying to get the idea and put it out before ’6 Foot 7 Foot’ drops,” Weezy explained. “But once people see the ’6 Foot 7 Foot,’ I guarantee that it’s going to be a game changer.”
While that certainly gets the MTV Newsroom crew and Weezy’s millions of fans excited, what does Weezy actually mean when he says the video is going to be a “game changer”? Like any art form, music videos gradually evolve, but every once in a while a clip comes along that pushes things forward exponentially. Could “6 Foot 7 Foot” be like one of these videos?
Michael Jackson, “Thriller”
It’s difficult (and also completely unfair) to compare anything to any of Michael Jackson’s videos, but it’s especially harsh to try to live up to the intense, cinematic “Thriller.” But does Wayne’s video have a new cinematic vision that pushes beyond Jackson’s incredible sense of scope?
Dire Straits, “Money for Nothing”
While it looks sort of cheesy now, the animation in “Money for Nothing” was incredibly impressive back in the early days of MTV, and it threw open the doors for animated clips on the network.
Weezer, “Buddy Holly” and Beastie Boys, “Sabotage”
Along with David Fincher and Michel Gondry, Spike Jonze is one of the greatest music video directors of all time, mostly because his willingness to stretch the technical abilities of the medium matched up well with his sharp sense of humor. While not his first rodeo, the one-two punch of “Sabotage” and “Buddy Holly” put Jonze on the map as a force in the music video universe.
Jamiroquai, “Virtual Insanity”
You know what would make Lil Wayne’s new video a tremendous success? If he made it look exactly like this minimalist, mind-bending clip.
Madonna, “Ray of Light”
Notice the level of names mentioned here? It makes sense that some of the greatest artists have also made some of the biggest videos, and while Madonna has regularly raised the bar in her clips, “Ray of Light” is an eye-popping masterpiece that kicked it up a notch for everybody else in the business.
What do you think we’ll see in the video for Lil Wayne’s “6 Foot 7 Foot”? Let us know in the comments!
Catch Lil Wayne’s “6 Foot 7 Foot” video on “MTV First: Lil Wayne,” which airs this Thursday at 8 p.m. Eastern on MTV. Plus, you can submit questions for Weezy via MTV.com, Facebook or Twitter by using the hashtag #askweezy.