By Zachary Swickey
It takes a behemoth band to handle life without a music label – I’m looking at you Radiohead and Nine Inch Nails – but if anyone is up to the challenge it’s Metallica, so it’s no surprise that Lars Ulrich is now hinting that may be the direction they are headed for the distribution of their next effort.
In a new interview with Spin Magazine, the notorious drummer confirmed that their recording contract with Warner Bros. had expired with the release of their last effort, ‘08’s Death Magnetic. Ulrich claims the iconic band is pondering different strategies for the release of their eventual tenth studio album.
“We’re free and clear of our record contract. The world’s our oyster. We can basically do whatever we want. And we’re going to start figuring that out,” Ulrich told Spin.
“We’re writing music and going to be recording very soon. At some point we’re going to want to share that with people that are interested in listening to it,” he added. “So we gotta figure out ways we want to do that, from giving it away in cereal boxes to getting people to do handstands for it. We could come up with something wacky.”
However, Ulrich was quick to point out they wouldn’t be doing so for the novelty of the idea. “This whole thing about who can come up with the coolest [release strategy] so it can be written about on 12 different blogs for six hours – mean sure, that’s all pretty cool and hip,” he admitted. “But at the same time you have to remember we have a very global audience. We have fans in India and the U.A.E. and Russia. In a lot of these places there are still more conventional ways of getting music to people.”
Metallica will be boasting the headline slot at this summer’s Download Festival as well as many other large European shows – performing their most popular effort, The Black Album, in its entirety.