Here's my take on the lineup for Coachella 2012, which was revealed Monday night: At least it's not the fake one that was making the rounds in November.

Back then, the rumored headliners were No Doubt, Foo Fighters and Radiohead, with acts like Chris Cornell, Feist and LMFAO (!) on the sub-ledger. It was a pretty good guess (I mean, they got Radiohead), but would have made for a pretty bland weekend … which is why it comes as a great relief that the actual Coachella lineup does not feature a single member of Berry Gordy's extended family. Instead, we get headliners the Black Keys, the aforementioned Radiohead and the double-bill of Dr. Dre and Snoop Dogg — all solid, all worth the price of admission and all filling various slots (the new kings of rock, the established, professorial legends and, uh, the hip-hop act) — and an undercard that ranks amongst the best in the fest's history.

Of course, the usual suspects are all accounted for (Bon Iver, Beirut, the Shins, Florence and the Machine, Justice, et al), but it's the spate of reunited acts — always a Coachella tradition — that really makes this year's edition truly special: Britpop titans Pulp, the gauzy, gorgeous Mazzy Star, doomy instrumentalists Godspeed You! Black Emperor and a pair of proto-punk stalwarts — art-damaged Texas thrusters At The Drive In and Sweden's Refused, who, with their oddly prescient 1998 album The Shape Of Punk To Come, basically predicted the next ten years of angular, angsty rock — all of whom elevate Coachella 2012 to can't-miss status. Read More...

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Justin Timberlake

Nobody wants to be just a singer or actor anymore. You're nobody in this world until you have your own product line, whether it be swim suits, cologne, nightclubs, top-shelf liquor brands or energy drinks.

And while it makes perfect sense for a wildman rocker like Sammy Hagar to launch a line of high-end tequila, or for beatmeister Dr. Dre to launch a line of booming headphones and laptops, sometimes those celebrity/brand marriages are a bit murkier.

Case in point: the announcement this week that Justin Timberlake has bought a minority stake in once-hot social networking site Myspace and that he'll be taking on the role of creative visionary at the relaunched company, which was bought at a fire sale by a West Coast tech firm. Yes, Timberlake has proven to be a triple threat as actor, singer and label boss, not to mention a fashion maven with his William Rast clothing line.

That got us thinking about other male music stars who've made bold deals with companies that might have seemed bizarre at first, but turned out to be among the best moves they've ever made.

50 Cent and Vitaminwater: Laugh all you want, but 50 has been savvy all along about his non-music ventures. From his G-Unit sneakers and clothing line to various PlayStation games, book imprints and RGX Body Spray, 50 has always looked for new opportunities. None has paid off like his deal with Glaceau, which hooked up with the rapper for the Formula 50 supplement drink. When Coca-Cola purchased Glaceau for more than $4 billion in 2007, 50 was estimated to have earned more than $100 million on the deal.
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Dr. Dre is suing the author of the book "Rollin' With Dre: The Unauthorized Account: An Insider's Tale of the Rise, Fall, and Rebirth of West Coast Hip Hop" over an alleged loan the rapper gave him, according to TMZ.
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Dr. DreSpeculation has begun bubbling up that the debut of Dr. Dre's new cognac and vodka brands, scheduled to roll out in the next 60 days, could be tied to the release of his long-threatened final studio album, Detox. The (seemingly) irony-free campaign for Aftermath Cognac, a line of sparkling vodka and the album with the rehab-inspired title would cap a year of frenzied activity for the reclusive producer, who also recently dropped his own brand of high-end headphones.

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