By Steven Roberts
Kanye West's G.O.O.D. Music label runs the gamut from well-known MCs like Common to lesser-known artists like Consequence, Big Sean and GLC. Now, Kid Cudi is emerging in the mainstream — with his hit song "Day 'N' Nite" and appearances at mtvU Spring Break and South by Southwest — and it looks like the future of Kanye's label is in good hands.
"My job is to make not only myself look good, but to make 'Ye look good," Cudi said. "I tell him all the time: 'Don't worry, I got you. I'm going to make you look better than what you look right now.' "
The Ohio MC said he and West are building toward the future. "He's like my Quincy Jones, and I'm the Michael Jackson," Kid said. "Eventually, I want to be the Quincy Jones and find my Michael Jackson. It's a circle, the circle of life, circle of music, circle of good things."
Cudi said he was invited to Hawaii to record tracks for West's 808s & Heartbreak, and Kanye rewarded him with a chain. Cudi was grateful, and he texted West to thank him. "I definitely told him that I appreciated him more than he knew and just to say 'thank you.' He hit me back, like, 'Man, you inspire me too,' " Cudi recalled, saying he was shocked by his response.
Kid said West thanked him for the future of G.O.O.D. Music: "When he told me that I inspired him on his project, and he's thanking me for adding years to the brand of G.O.O.D. Music, that's just so crazy."
By Angelique Smith
Sometime ago my Cleveland buddy Scott, better known as Kid Cudi, told me about his alter ego, Juan Pablo. And despite all of the other personal information that I could have disclosed for his interview with MTV News, I decided that this would be beyond perfect. When MTV News correspondent Tim Kash hit him with, "You have to tell me about Juan Pablo," Cudi was thrown far left field.
"How in the world do you know about Juan Pablo?!" he asked, while I was sitting in the back of the room, sweating, hoping Tim Kash wouldn't snitch on me.
The first time I heard the track "Day 'N' Night" was when my friend DJ Jus Ske played it at a club in New York last year. The club erupted almost immediately, which is rare for a new track from a relative unknown. For weeks I played that track over and over. And then, when I heard the opening lines, "We born to die ... so I get high just like I'm born to fly" on the Jim Jones remix, I became even more obsessed
Kid Cudi — one of our "MCs to Watch in 2009" — has spent the last few months of his life on a rollercoaster. From travelling to Hawaii to work with Kanye on 808s and Heartbreak to headlining his own tours, Cudi has been making the transition, slowly but surely, from underground MC to international rapper. Recently, Cudi took time out from playing gigs, working in the studio and getting in trouble at Reebok events for a sit-down interview here at MTV News. Read More...
By Steven Roberts
I hate to say, "I told you so." Well, actually, I love to say, "I told you so."
At the beginning of the year, MTV News named Kid Cudi as one of our MCs to Watch in 2009, and what happens? Cudi goes and gets a song featured in the trailer for "Transformers 2: Revenge of the Fallen"!
Amazing, right? We're not sure if the trailer is official, however. A trailer hit the Web this week that featured Cudi's "Sky May Fall." The song is produced by Kanye West, as the MC/producer pointed out in capital letters — that means he's excited — on his blog. The video footage looks like an edited version of the official trailer with Cudi's track underneath.
Either way, the trailer has been circulating on a lot of blogs, and Cudi has a lot of people watching for him. I told you so ...