It's all over.
South By Southwest 2009 wrapped on Sunday, and we're back in New York, picking through the hours of tape we shot, reminiscing about the good times (check out our favorite SXSW moments) and trying very hard not to fall asleep on our keyboards. This is proving more difficult than I had imagined.
Because after the week-long party that is SXSW, there's the inevitable hangover. And, well, right now, that hangover is fierce — and I don't even drink!
I slept 10 hours last week. On Saturday night, I didn't sleep at all, as we wrapped production at 4:30 a.m., then headed right to the airport for our 7 a.m. flight. The scene at Austin-Bergstrom International was like something out of "Dawn of the Dead," with bands, publicists and hipsters wandering around the terminal like zombies, shoveling breakfast tacos into their mouths. There were bodies sprawled on the floor, heads buried in hooded sweatshirts, sunglasses covering bloodshot eyes. It was like one gigantic commercial for Promises. And it's only gotten worse since then!
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We've been subjecting a variety of artists to our 5X5 @ SWSX interrogation down here in Austin this week, and one of the most interesting answers so far comes from Pharrell Williams. Not only did he say he thought he heard some accordion in Vampire Weekend's music, but he came up with his own label for the style that the band itself calls "Upper West Side Soweto." Take a look.
Every year South by Southwest is like a big Lone Star and pulled-pork trough filled with bands to discover and write about. But it’s also the place where those of us who don’t live on a coast can go to find out what the hipsters are wearing and what we should start looking for at our local Salvation Army. Last year it was the throwback moon boot. The year before brought the onslaught of the painted-on boy jeans. 

We’ve said it before, people, but it bears repeating. Along with your sound, the second most important thing any band has to do, maybe even more important than your sound in the beginning, is choose a name that’s either: a) instantly cool and/or intriguing (Nirvana, Radiohead) or so lame it’s back to being great again (Weezer, Panic at the Disco).
There is a long-running joke in the industry about so-called "hip-hop time," which basically means that if you have an interview scheduled with a rapper, it will never, ever start on time.
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So it's Friday night in Austin, you're three days into a total indulgence of bands, booze and music. You've seen Yeasayer or some other hipster band four times already, you've memorized Santogold's set, you've had too much beer at the Blender magazine building, and some weird guy is trying to coax you to his friend's band's 2 a.m. performance with free burgers. It's the end of the night and you're just looking for something ... different.
If you’ve ever read any of my reports from multi-day festivals, such as August’s Lollapalooza, you know I hate hot weather. Like, really, really hate.

You’ll have to excuse the gentlemen in Seattle's Fleet Foxes for looking a bit confused when their Friday afternoon set at Emo’s was bum rushed by a pair of dudes from “Human Giant” wielding what looked like homemade T-shirt cannons. When Rob Huebel and Aziz Ansari rushed the stage before the set of pastoral freak folk from the recent Sub Pop signing (debut album due in June), they warned the crowd to watch out.